Some of the 'jokers'/frenzied cult members are dressed in duality stripes, one hides behind a tree just as Florence removes her blindfold; the process of leading her to a different place blindfolded then hiding from her (and probably making noises to freak her out) is part of disorientating Florence as they eventually show themselves and the 'chase' begins (I'm sure this kind of situation has occurred many times in real life).
The cult chases the disorientated Florence through the woods (obviously forests are a very standard occult setting) before she trips over and is caught.
The 'transformation' scene is purposefully blurry with close-ups making it impossible to see what is going on though we are shown her being tied up by numerous ropes, and once the transformation is complete she is shown in the matching make up and clothing (she's now part of the cult/initiated into the occult society; the change from a suit to the cult's hippyish clothing probably also symbolizes the transformation was about rejecting the uniformity of society).
(to the cult's hive mind) below after her being tied up + other things happening to her not shown in the video.
After her occult initiation ritual song came a video for her
occult ritual blood sacrifice song 'Rabbit Heart (Raise It Up)' (cd cover), plenty of mind control themes with it's opening lyrics invoking Alice in Wonderland: "
The looking glass, so shiny and new.
How quickly the glamor fades.
I start spinning slipping out of time.
Was that the wrong pill to take." I've copied the lyrics below as it is all about an occult ritual sacrifice and "making a deal with Lucifer" so to speak, dissociation is also a theme (
I start spinning slipping out of time etc). The white rabbit Wonderland reference also connotes the
sacrificing of (small)
animals such as rabbits ("rabbit heart" suggests the
removal of the heart in occult ritual sacrifices, tying back to Egyptian funerary rites/rituals which a lot of this occult stuff does); in the video Florence plays the willing ritual sacrifice victim. Note on the cd cover the
mirror/looking glass, the
white rabbit infront of Florence's face, the
apple and the flowers around the mirror + pink general colour scheme.
The looking glass, so shiny and new
How quickly the glamor fades
I start spinning slipping out of time [dissociation]
Was that the wrong pill to take (Raise it up) [Alice in Wonderland pill]
You made a deal, and now it seems you have to offer up [occult belief that continued success demands sacrifice to the powers they worship (Lucifer)]
But will it ever be enough
(Raise it up, raise it up)
It’s not enough
(Raise it up, raise it up)
Here I am, a rabbit hearted girl
Frozen in the headlights [rabbit caught in headlights = petrified/tranced/dissociation]
It seems I’ve made the final sacrifice
We raise it up, this offering
We raise it up
This is a gift, it comes with a price
Who is the lamb and who is the knife
Midas is king and he holds me so tight
And turns me to gold in the sunlight [King Midas was given the ability to turn anything he touched into gold by Dionysus, realizing it is a curse (this is all analogous to celebrities/"stars") he becomes a follower of Pan; turning Florence into a gold statue ("in the sunlight"/Luciferian light worship) is very MK symbolic of the standard petrification (person turned to mannequin statue)]
I look around, but I can’t find you
(raise it up)
If only I could see your face
(raise it up)
Instead of rushing towards the skyline
(raise it up)
I wish that I could just be brave
I must become a lion hearted girl [as opposed to the 'rabbit hearted girl' earlier on, must become like a lion; the right mental state for her sacrifice]
Ready for a fight
Before I make the final sacrifice
We raise it up, this offering
We raise it up
This is a gift, it comes with a price
Who is the lamb and who is the knife
Midas is king and he holds me so tight
And turns me to gold in the sunlight
Raise it up, raise it up
(repeat)
And in the spring I shed my skin [serpent symbolism]
And it blows away with the changing wind
The waters turn from blue to red [blood sacrifice]
As towards the sky I offer it
This is a gift, it comes with a price
Who is the lamb and who is the knife [blood sacrifice]
Midas is king and he holds me so tight
And turns me to gold in the sunlight
(repeat)
This is a gift
Florence's upbringing (programming) probably has a lot to do with her lyrics: "Florence is a jubilant giggler and prone to telling you stories about "
the time I pretended to be a lampshade for two hours". Or the fancy dress party she went to in a hospital "where I carried a crumpled-up photocopy of my face in a jar and was dressed as Eleanor Rigby". Simultaneously, she's a lifelong bad sleeper who suffers
"night terrors" and hallucinations where demons sit on her chest. W
hen the demons come, sometimes she'll get up in the night and raid local skips "for old paintings" which she'll hang in her bedroom...[
guardian]"
"Her father, Nick, works in
advertising, her mother, Evelyn, a New Yorker and once a regular at Studio 54, is an art historian and author. The oldest of three children, Flo is the granddaughter of Colin Welch, a former deputy editor of
The Daily Telegraph, and the niece of the parodist Craig Brown. Her love of performing began as a small girl when she used to sing to her grandmother, and in the school choir. By the age of seven she was performing at family weddings and funerals ('
mainly funerals'), [
Telegraph]" Studio 54 mentioned earlier in the post (lots of slaves and people 'riding the white horse' have been taken there).
"As a child, Florence would be taken on artistically educational trips to Italy, shown around "endless gothic churches" and shown the odd martyrdom masterpiece, like the one of St Agatha, "this saint who had her breasts cut off and she's holding her breasts on a plate". Her mum was, she notes, "part of the whole Studio 54 thing", the mythologically hedonistic New York nightclub beloved of the art-set glitterati of the 1970s and 80s. Her American uncle was one of them, an actor. "Andy Warhol was in love with my uncle," she avers, "but in his weird, platonic, 'I just wanna draw you' way. The lifestyle was too much of a whirlwind for my mum and she left America. [
guardian]" "Florence read Victorian murder mysteries and Egyptian mythology, “stories where people get their eyes and liver pecked out by vultures, only to have them grow back”. She remembers her mother taking her to Renaissance churches and staring “long and hard at St Agnes, who had her breasts cut off and was holding them on a plate. [
Times]"

Florence with a lamb, St Agnes below (who she mistook for St Agatha) whose main attribute is holding a lamb (purity; sacrificial lambs/martyrs); this relates to the blood sacrifice (sacrificial lamb) themes of her 'Rabbit Heart' song "who is the lamb and who is the knife?".

In her quote she confused
St Agnes (Roman "elite" wanted her to marry someone at age 12, she refused so naturally they dragged her naked through the streets to a brothel as they couldn't execute virgins apparently, before eventually tying her to a stake and cutting her head off), she actually stared "long and hard" at
St Agatha (which the guardian article corrects) who had a similar story to Agnes in that she was a virgin and a Roman prefect wanted her, she resisted so he gave her to a brothel madam '
Aphrodisia' before eventually being
tortured and having her breasts cut off by men. Some old paintings of these martyrs to illustrate the narrative here (the kinds of images Florence would have stared at for ages as a child probably as part of programming).








Her next video are for her song 'Drumming' and is
set in an actual church with Florence and dancers dressed in
black probably performing a
black mass... they certainly aren't praying to Jesus ;p.

Florence in a mask in a photo from the video shoot, it's
silver/black duality coloured + has some sort of
horns.

Another mask in a duality symbolic (striped top) photoshoot (I'm sure there's some meaning behind her tattoos also).





She
won a Brit award (Critic's Choice) somehow since she barely had one song out at the time (they obviously got all excited over the abuse song). Note the
sunflowers at the event and the sponsor
MasterCard's (Master Mason 3rd degree; remember the
vesica pisces is prominently used in Freemasonry) symbol is also a version of the
interlocking rings/circles (the vesica pisces inner shape marked by the interlocking horizontal lines) discussed earlier.


Florence and the Machine's live performances also feature all the bird cages (
bird cages she had collected during childhood), Florence pretty much tells it like it is when it comes to musical MK and the themes used in all music concerts: "'
It's all part of a ritual. You're trying to help the audience lose themselves, and you're trying to lose yourself.'